I finally have a couple weeks off before the craziness starts again. I've had a busy December traveling from Melbourne to Daytona, the 'Villages' near Ocala and to Venice last weekend. I've mentioned going to events before and how important they are in getting noticed, raising your author platform and your brand. If readers don't know you exist how can they buy your books? There is also an art to selling your books. There were about ten of us at the Venice Community Center December 15. Book sales ranged from 20 to 0. What I noticed is that authors that have been selling a while have a spiel and patter down and they know how to attract readers. I felt bad for the authors that did not sell anything. They are new and did not know how to engage the people walking past their table. One was knitting and the other was doing the crossword in the paper. I love to help authors succeed and did try a bit to show them how to talk to passers by but I had my own books to sell. Next time we are together I will try to place them better and give them a bit more help. We were all new authors once and have a lot to learn not only about the craft of writing but about the business of being an author. Here are some of the authors at the Venice arts and Craft fair. Remember to register for the Southwest Florida Writers Conference in Port charlotte in April 2019.
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AuthorFrom the active mind of Brenda M. Spalding Archives
February 2020
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